Briess introduces InnoSweet™, a first-of-its-kind whole grain, nutritive sweetener that reduces ‘added sugars’

[09.19.2016] CHILTON, WI – A first-of-its kind whole grain, nutritive sweetener that reduces the amount of “added sugars” on labels has been developed by Briess Malt & Ingredients Co. InnoSweet™ Sprouted Whole Wheat Powder is a 100% pure whole wheat ingredient that contributes zero “added sugars”. It delivers nutrition and sweetness created during natural sprouting, gentle cooking and drying while simultaneously reducing or eliminating the mount of “added sugars” on the label.

This ready-to-eat, wholesome, ingredient delivers a list of clean label-friendly benefits:

  • Whole grain ingredient
  • Label as “Sprouted Whole Wheat”
  • Contributes zero “added sugars”
  • Reduces or eliminates the amount of “added sugars” on labels
  • Increases fiber and protein content
  • Natural
  • Sprouted
  • Non-GMO
  • No additives or artificial colors
  • Kosher Certified
  • Made in the U.S.A.

All Briess ingredients are natural, non-GMO and Made in the U.S.A. for clean labels. Briess Malt & Ingredients Co., a Wisconsin-based manufacturer of specialty malts and natural ingredients for beer, spirits, food and beverages, celebrated 140 years and five generations of Briess family ownership and malting tradition this year.