Pressroom


Briess features ingredients to reduce 'added sugars' and achieve clean labels at
2016 IFT Food Expo

[06.23.2016] Manufacturers looking for new solutions to their clean label formulating challenges are invited to visit Briess Booth #2160 at the IFT Food Expo in Chicago. There, Briess staff will be introducing InnoSweet™ Sprouted Whole Wheat Powder, a first-of-its-kind whole grain nutritive sweetener that reduces the amount of “added sugars” on the label. Granola, breakfast biscuits and extruded cereals with “added sugar” reductions of 25-100% will be sampled.

InnoSweet™ Sprouted Whole Wheat Powder is a 100% pure whole grain ingredient. Used as a sugar replacement, it contributes zero “added sugars” and delivers nutrition plus sweetness while simultaneously reducing the amount of “added sugars” on the nutritional panel. It offers a new, innovative formulating option for bakerys and other food manufacturers to address forthcoming  labeling requirements.

InnoSweet™ is the newest addition to the Briess portfolio of value-added, grain- and starch-based ingredients. Briess ingredients deliver natural functionality while helping achieve clean label claims like natural, non-GMO, gluten free, whole grain, gluten free, Kosher certified and made in the U.S.A. Bring your formulating challenges to Briess Booth #2160, where Briess technical staff will discuss options available to you from the extensive portfolio of Briess product lines:

  • InnoSweet™ whole grain nutritive sweetener for reducing “added sugars”
  • Maltoferm® and CBW® pure malt extracts for flavor, color, sweetness and function
  • BriesSweet™ gluten free syrups for sweetness and function
  • BriesSweet™ gluten free tapioca maltodextrin for function and low sweetness
  • Insta Grains® conventional and gluten free pregelatinized whole grain flours and particles
  • Briess® roasted grain flours and particles
  • Specialty whole grain malt flours and particles

Visit Briess IFT Food Expo Booth #2160 or contact us to learn how Briess ingredients can help solve your formulating and label challenges.

2016 IFT Media Kit

  • Press Release — Briess features ingredients to reduce "added sugars" and achieve clean labels at 2016 IFT Food Expo (pdf)
  • Press Release — Introducing InnoSweet™, a first-of-its-kind whole grain, nutritive sweetener that reduces "added sugars" (pdf)
  • Press Release — Briess gluten free sorghum syrup delivers light color and wildflower honey-like flavor (pdf)
  • Press Release — Celebrating 140 years of Briess family malting tradition (pdf)
  • Sell Sheet — InnoSweet™ Sprouted Whole Wheat Powder (pdf)
  • 140th Anniversary timeline (pdf)
  • Briess Industries, Inc. Fact Sheet (pdf)
  • 4C Flyer - Ingredients for Natural Functionality (a peek at our product lines) (pdf)